Tucson chef Maria Mazon helps Mexican brewer launch michelada in U.S. | Business News

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Tucson boss Maria Mazon (Boca Tacos y Tequila) has teamed up with Mexican brewer Estrella Jalisco to promote the brewery’s new classic Michelada.

Photos courtesy of Tastemade

When longtime Mexican brewer Estrella Jalisco turned to Tucson celebrity chef Maria Mazon to help introduce her new Classic Michelada beer to the American audience, the answer was a resounding yes.

Yes, because Mazon is a big fan of Michelada – beer mixed with tomato or clamato juice, a dash of lime and sometimes a dash of Chamoy spice for a slightly plum taste.

“Holy Mother of God, it’s so good,” enthused the chief owner of Tucson’s Boca Tacos y Tequila about the new beer.

She’s also a huge fan of promoting products from her native Mexico.

Maria mazon

Bricklayer Hornfeck

“For me as a Mexican cook, trying to promote a Mexican product is a given,” Mazon said last week as she entered the last week of a month-long “Michelada Mondays” promotion with Estrella Jalisco and Tastemade, a media company that creates Food and travel content streamed in more than 200 countries.

“But I won’t say yes to anything; It has to be a great product, ”she added.

Mazon was one of a handful of award-winning chefs selected to prepare meals that complement Estrella Jalisco’s Classic Michelada, which is brewed in the United States. The company added the classic to its range of canned micheladas at the beginning of July.

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